Microsoft recently reiterated it’s long time stance on Blu-ray, bluntly stating that it still isn’t even being considered. These statements come after Toshiba announced that they’re looking into Blu-ray development, having previously supported their own HD-DVD format, which failed to secure a market during the brief format war. In a statement released by Microsoft, they went on record to defend their current strategy of distribution with digital downloads and streaming via Netflix. They pounded their proverbial chest, going on to mention the overwhelming number of titles available on their Xbox Live! network, which is currently around 20,000, 5,000 of which are currently available in high definition.

I find it sad, considering they were so quick to jump on the HD-DVD bandwagon when it was first introduced to the market. I even own one of their HD-DVD players. I don’t really regret it, considering I’m one of those guys who just has to have everything. How else was I going to watch Serenity in HD– at the time, it was exclusive to the format. With so many shows and movies going Blu-ray these days, you’d think that’d be a market that’d be easy to tap. It’s not like introducing the drive as an add-on would actually hurt their sales numbers. If anything, it’d hurt their competition even more, as being a Blu-ray player is one of the major selling points for the PS3. Am I alone on this one?

[Image Source: Microsoft]